Inside the workbook, you’ll find:

• What business numbers to run (and how to run them) so you know what a suite will cost you, what you need to charge, and what you can realistically profit

• Prompts to help you clarify your business vision, map out your client strategy, plan your marketing, and prepare for the business side of beauty

• Worksheets to compare suite options, outline goals, define your brand, and make this feel real (because your business IS real)

• Planning tools you can hand to a lender, an accountant, or a future mentor and say: here’s where I’m headed

• A no-gatekeeping tone that doesn’t assume you have a business degree, a trust fund, or 12 hours to watch “self-paced” course videos